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Thums Up

Cricket

JioStar ropes in Thums Up and ChatGPT for ICC Men’s T20 World Cup 2026 coverage

Aashay Khandelwal -
Cricket

Boom-Boom Bumrah Turns 32: A look at the star pacer’s growing brand empire

Gauresh Mahadik -
Cricket

IPL 2025 Sponsors Watch: Kolkata Knight Riders

Gauresh Mahadik -
Sports Business

JioStar signs 20 sponsors for the forthcoming TATA IPL 2025

Gauresh Mahadik -
Sports Business

Happy Birthday Jasprit Bumrah: A look at the Yorker King’s endorsements, net worth and charity

Gauresh Mahadik -
Advertising

Paris 2024 surpasses Tokyo Olympics in sponsorship revenue

Aashay Khandelwal -
Advertising

Thums Up’s new ‘Utha Thums Up, Jagaa Toofan’ campaign aims to motivate athletes with a thumbs up

Gauresh Mahadik -
Sports Business

IPL 2024 Sponsors Watch: Kolkata Knight Riders

Gauresh Mahadik -
Advertising

Star Sports kicks off its IPL 2024 inning by signing seven sponsors

Aashay Khandelwal -
Sports Business

PKL 2023-24 Sponsors Watch: Telugu Titans

Gauresh Mahadik -
Sports Business

Happy Birthday Jasprit Bumrah: A look at the Yorker Specialist’s endorsements, net worth and charity

Gauresh Mahadik -
Sports Business

Thums Up unveils new ad campaign for ICC Men’s Cricket World Cup 2023 featuring Shah Rukh Khan

Gauresh Mahadik -
Sports Business

ICC Men’s Cricket World Cup 2023: Sponsors Watch

Gauresh Mahadik -
Cricket

ICC Men’s Cricket World Cup 2023: Digital Streaming Sponsors

Rahul Nambiar -
Activation

Thums Up launches new TVC featuring Indian team players

Rahul Nambiar -
Analysis

Brands go bullish on Asia Cup 2023 even with ICC Men’s ODI World Cup 2023 in sight

Akshay Sonawane -
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