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Nexo strengthens golf portfolio with DP World Tour renewal for 2026
Nexo and the DP World Tour have confirmed a renewed agreement that will see the Nexo Championship return to Trump International Golf Links.
Vmoto secures global MotoGP partnership to expand electric mobility footprint
Vmoto has entered into a landmark long-term partnership with MotoGP to launch three officially branded MotoGP edition electric scooters.
Nexo strengthens golf portfolio with DP World Tour renewal for 2026
Nexo and the DP World Tour have confirmed a renewed agreement that will see the Nexo Championship return to Trump International Golf Links.
Sussex CCC forges new collaboration with Maldron Hotel
The Sussex County Cricket Club has announced a new collaboration with one of the largest hotel operator, Maldron Hotel, in Brighton.
Accor renews PSG deal in boost to experiential sports marketing strategy
Paris Saint-Germain (PSG) and global hospitality group Accor have extended their landmark partnership through 2030.
EXCLUSIVE: When established figures associate themselves with a new league, it sends a strong signal to fans, sponsors, and stakeholders that the project has...
As cricket expands outside its traditional strongholds, the formation of EUT20 Belgium marks a daring new chapter for the sport in Europe.
EXCLUSIVE: EUT20 Belgium has seen strong stakeholder engagement, but sustained investment remains key as the ecosystem is still evolving — Mr Eoin Morgan, League...
As cricket expands outside its traditional market, EUT20 Belgium stands out as a bold step towards increasing cricket's presence in Europe.
EXCLUSIVE: Over the years, our association with CSK has gone far beyond visibility and become a strong business enabler for us in India —...
Gulf Oil's long-standing connection with CSK has evolved into one of the most durable in the IPL ecosystem, spanning 13 seasons.
EXCLUSIVE: ISL reflects passion and regional identity, particularly in southern India, and these values mirror our philosophy and how we are building Simple Energy...
Simple Energy has announced partnerships with four ISL league teams, FC Goa, Bengaluru FC, Chennaiyin FC, and Kerala Blasters FC.
EXCLUSIVE: Through our partnerships with MI and KKR, we are placing the brand at the centre of culture — Madhav Sheth, CEO of Ai+...
Ai+ Smartphone has formed strategic agreements with marquee teams MI and KKR, to capitalise on the IPL's unparalleled magnitude.
