The Pro Kabaddi League (PKL) unit, Telugu Titans are going through a forgettable season so far, winning just one match out of nine and being far down in the standings. Before the league, the team went all out to get the services of Indian captain Pawan Sehrawat at the PKL auction.
Veera Sports, headed by Mahesh Kolli of the Greenko Group, Goutham Reddy Nedurmalli of the NED Group, and Srinivas Sreeramaneni of the Vaya Group, owns the Titans. The unit has two home venues: G.M.C. Balayogi Indoor Stadium in Hyderabad and Rajiv Gandhi Indoor Stadium in Vizag.
Telegu Titans have added multiple brands to their sponsorship portfolio for the 2023–24 season, demonstrating their exceptional commercial form in comparison to their on-court performance. Let’s take a look at the Titans’ sponsors list for the current campaign.
Principal Sponsor:
DafaNews: DafaNews, a renowned online sports news portal, offers consumers the most recent sports news, rankings, and game schedules from the globe’s top leagues and tournaments.
Secondary Sponsor:
AMGreen: AMGreen is an energy consulting firm committed to assisting property owners in improving their energy efficiency, increasing their financial returns, and practising environmental stewardship.
Associate Sponsor:
Araku Coffee: Araku Coffee, a coffee firm based in India, sources 100% real coffee from its valleys in Andhra Pradesh. The company’s flagship locations are in Paris and Bengaluru.
Premax Engine Oil: Established in 2022, the Mumbai-based company is committed to producing automotive and industrial oil that meets all specifications, providing consumers with elite premium oil for automobiles and industrial machinery.
Along with the aforementioned brands, Woods, Stuam and Vipani.ai are also added to this sponsorship category.
Kit Partner:
Pace International: Pace International, established in 2000, is a renowned manufacturer, supplier, and dealer of sportswear and T-shirts. T-shirts, men’s shorts and sports track pants are among the label’s broad range of goods, which have become one of the most recognised and in-demand clothing.
Health Partner:
Star Hospitals: Star Hospitals is one of the most advanced healthcare institutes in Hyderabad, with cutting-edge equipment and a team of highly qualified specialists.
Media Partner:
BCC UNITED: BCC United is a comprehensive marketing, software services, and staffing solutions provider with a proven track record of offering customers excellent, on-budget, and on-time solutions. The company’s understanding of key verticals enables it to create customised solutions that suit unique demands while emphasising maximising value so that clients can meet their business objectives.
Beverage Partner:
Thums Up: Thums Up, an Indian multinational cola brand, was introduced in the country in 1977 to take over after the Coca-Cola Company‘s departure. Coca-Cola eventually bought the brand and rebranded it to compete with Pepsi.