The Indian Premier League (IPL) team, Kolkata Knight Riders (KKR) have announced the continuation of their partnership with BKT Tires, a multinational tyre manufacturing company.
BKT Tires has retained its position as the official tire partner of the two-time IPL champions.
The news of the extended collaboration was shared via the team’s social media platforms. The familiar BKT logo will be featured on the back of the KKR jerseys throughout IPL 2024.
Balkrishna Industries Limited (BKT) is a multinational tyre manufacturing company based in Mumbai, India, specializing in off-highway tyres, catering to demanding terrains and vehicles used in mining, earthmoving, agriculture, and even gardening. Founded in 1987, BKT has grown into a global leader known for quality, performance, and durability. Beyond manufacturing, BKT is actively involved in sports sponsorships, partnering with leagues like Big Bash League (BBL) and LALIGA. The Indian tyre manufacturer recently served as the official tire partner of Paarl Royals, Durban’s Super Giants, and MI Cape Town in the SA20, and has announced an association with the IPL team Lucknow Super Giants (LSG).
The team under Shreyas Iyer‘s leadership is gearing up for IPL 2024 with a strong line-up of sponsors – Dream11 (principal partner), ACKO (associate sponsor), Advance Decorative Laminates and Royal Green. Fans can buy the official merchandise from playR.
The Knight Riders will kick off their campaign on home turf at Eden Gardens on March 23 at 7:30 PM IST against Sunrisers Hyderabad (SRH).