The sports betting company, Parimatch News has signed a sponsorship deal with the Ultimate Kho Kho league team, Rajasthan Warriors.
The franchise is one of the six teams and will represent the state of Rajasthan in the first-ever edition of the professional Kho Kho league.
Speaking on the partnership, the company said in the press release, “Parimatch News are delighted to be involved with Ultimate Kho Kho, and to sponsor the Rajasthan Warriors in the inaugural season. Parimatch News has great faith that the team will do well, and all their fans look forward to watching the action over the coming month.”
Rajasthan Warriors commenced their first edition of the Indian Kho Kho league on August 15, when they squared off with Mumbai Khiladis at the Shree Shiv Chhatrapati Sports Complex.
The Indian non-banking finance company, Capri Global acquired the rights for the team in June earlier this year.Â
Rajasthan Warriors will be seen next in action today i.e. Tuesday, August 16.Â
Parimatch, on the other end, has inked a sponsorship deal with sports organizations all over the globe – Chepauk Super Gillies, Saurashtra Premier League, Pro Kabaddi League (PKL), Team Spirit, Tamil Thalaivas, Juventus, Aston Villa FC, Southampton FC, and Brighton & Hove Albion.