The Women’s Big Bash League (WBBL) team, Melbourne Stars have secured a brand new alliance with the Australian touring and recreational brand, BIG4 Holiday Parks.
As per the new partnership, BIG4 Holiday Parks has been named the official premium partner of the team for the ongoing WBBL season.
🤝 Welcome to the Stars, @BIG4HolidayPark https://t.co/obWtE31yAM
— Melbourne Stars (@StarsBBL) November 6, 2023
With the help of this new alliance, the logo of the entity will be featured on the team jerseys as well as on the LED perimeters during the home games of the franchise.
Expressing her remarks on this new alliance, Natasha Prendergast, Head of Marketing at BIG4 Holiday Parks, said, “We are delighted to partner with the Melbourne Stars for their upcoming cricket season. The Big Bash is all about fun, good times and bringing people together, just like every one of our BIG4 Holiday Parks around Australia. So, our partnership with The Stars is simply a perfect fit! Melbourne Stars and BIG4 are going to GO BIG together this summer!”
Blair Crouch, General Manager, Melbourne Stars, commented, “BIG 4 Holidays Parks are synonymous with summer in Australia as is cricket and the WBBL. We see it as a natural partnership, and we can’t wait to help them reach even more people across the country through the power of women’s cricket and the Melbourne Stars.”
Before this esteemed pact, the unit already added brands such as five:am organic, 13cabs, Lite n’ Easy, Dodo, and Brown Property Group to its esteemed sponsorship case.
The BIG4 Holiday Parks network consists of holiday parks spread around Australia. Parks offer several types of housing, including cabins, camping and caravan sites, and even glamping accommodations. Australia’s Melbourne serves as the company’s present headquarters.