The Big Bash League (BBL) team, Brisbane Heat have announced a brand new partnership with the Australian online travel company, TripADeal.
Following the deal, the logo of the brand will be visible on the playing trousers of both men’s and women’s side of the franchise. The branding will also be featured on the training kits and in-stadium signage.
Girls are up and about in Melbourne! 🌴
— Brisbane Heat (@HeatBBL) October 20, 2023
Notice something different about our kit? 🔎 We’re thrilled to welcome TripADeal to the Brisbane Heat family as a partner.
➡️ https://t.co/FdjcwPloVF#BringTheHEAT #WBBL09 pic.twitter.com/4ROIR2SGpO
Speaking on the partnership, Peter Lock, General Manager -Marketing and Corporate Affair, Brisbane Heat, said, “TripADeal are a highly visible and well-known national and international success story, starting just over the border at Byron Bay, so we’re thrilled they will become part of the Heat this summer.
He also added, “With another WBBL game in Mackay next month, and the return of the New Year’s Bash at the Gabba on January 1 featuring PNAU and Eves Karydas, there will be plenty of incentives for our fans to to travel to Heat games from within Queensland and interstate”.
Richard Johnston, Co-owner, TripADeal, commented, “We’re thrilled to have partnered with the Brisbane Heat for the upcoming season. We love partnering with clubs that have strong community roots and the Heat are a great fit in that regard. We know how popular cricket is over the summer months in Australia, plus, the Heat are just up the road from us in Brisbane so we’re really happy we are able to give back to a team in what we consider to be our extended local area.
Expressing his delight on this new alliance, Norm Black, Co-owner, TripADeal, stated, “This is an exciting time for TripADeal. We know that Queenslanders love their sport, and they love to travel – they are a huge audience for us, so this is an important partnership for us”. We are leaders of the industry when it comes to creating tailor-made travel packages at unbeatable prices, but we’ve shown over recent months that we know how to create really great sports experiences as well. It’s an area we’re excited to continue growing, and to work with the Heat on,”
With 60,000+ visitors travelling the globe each year, TripADeal is an online travel agency that provides incredible deals on bucket list tours, cruises, and hotel packages to every continent, including Antarctica. Norm Black and Richard Johnston established the Byron Bay-based company TripADeal in 2011, which is 100% Australian-owned and operated.