Nashville Predators, the National Hockey League (NHL) team, have inked a new deal with one of the renowned online sports betting platforms, BetMGM.
In this multi-year development, BetMGM has been named the official sports betting partner by Nashville Predators. Following this association, the betting company’s branding will be featured throughout the franchise’s home stadium Bridgestone Arena along with the commencement of a BetMGM-branded restaurant at the venue’s suite level in the future.
Nashville Predators will be accompanied by Tennessee Titans in BetMGM’s partnership portfolio, with the company teaming up with local sports teams to enhance its outreach in a state that legalised mobile gambling in 2020.
Commenting on this new partnership, Sean Henry, Predators President and Chief Executive, said, “We are always looking for ways to enhance Smashville and bring a better experience to the best fans in sports.
“Integrating an industry leader like BetMGM into our building is a tremendous opportunity and we hope to continue to grow our partnership in the years to come.”
Matt Prevost, Chief Revenue Officer of BetMGM, added “The Predators are a tremendous organisation with one of the sport’s most passionate fanbases.
“We look forward to our partnership with the team and the opportunity to elevate Nashville’s gameday experience.”
Earlier this year, in February, BetMGM also inked a partnership renewal with NHL. The betting brand has a pretty decorated sponsorship portfolio – Kansas City Chiefs, Major League Baseball (MLB), PGA TOUR, Cincinnati Reds and New York Knicks.