McLaren Racing names Immersive Labs as Official Partner

The company permits organisations to endlessly measure and optimise human cyber capabilities.

The Formula 1 team, McLaren Racing has signed Immersive Labs as an Official Partner. The deal is to support cyber workforce optimisation of the McLaren Formula 1 team from the season finale in Abu Dhabi.

The company permits organisations to endlessly measure and optimise human cyber capabilities which help bigger businesses to protect against and respond to coming threats.

The deal will include the F1 team using the Immersive Labs platform to judge both, technical and non-technical teams’ cyber knowledge, skills and then deliver real-time data to further optimise human capabilities.

This signing has come as preparation for perhaps the biggest change that the F1 teams have ever faced in the technical rules. To have a noteworthy influence on how the car is designed and built, teams will have to see how this change impacts the whole game.

As part of the multi-year partnership, the agreement will also have McLaren MCL35M race cars feature the Immersive Labs logo on the front suspension arms from this weekend’s 2021 Abu Dhabi Grand Prix and beyond.

Zak Brown, CEO, McLaren Racing, said, “People and technology are critically important elements of our team, and we are excited to work with Immersive Labs to support in developing the human cyber capabilities which will empower us to better navigate risk. We operate at a race pace both on and off-track, and we look forward to this partnership accelerating the human element of our cyber security.”

James Hadley, CEO, Immersive Labs, said, “As the impact of cyber risk spreads across the business, it is no longer the preserve of the geeks in the basement. Organisations must respond as a whole, which means continually optimising the cyber knowledge, skills and judgment of everyone from executives to technical teams, at pace.

“Competing in Formula 1 is no different, requiring technology and humans working together in unison to stay ahead. For this reason, the partnership with McLaren Racing is an excellent fit.”

Further, Formula 1 is all prepared for the biggest ever finale in recent times. Lewis Hamilton will look to become the world’s greatest Formula 1 driver and a victory at Yas Marina circuit will confirm this dream. Max Verstappen, on the other hand, will try to win his first drivers’ championship. It will be an exciting contest in Abu Dhabi on December 12.

Related Articles

Latest Articles