The Indian Premier League (IPL) team, Gujarat Titans (GT) have announced an extension of their partnership with boAt, the leading Indian consumer electronics brand.
This news was revealed on the Ahemdabad-based team’s social media accounts confirming the audio brand will continue as the team’s official audio-wearable partner for the upcoming IPL 2024.
boAt, established in 2015, has become synonymous with high-quality and stylish audio products in India, by offering a wide range of headphones, earphones, speakers, and more, catering to a diverse audience. Beyond audio, the leading Indian audio brand has actively built a strong presence in the sporting world through sponsorships and brand ambassador partnerships. Some of the notable names associated with boAt include Shreyas Iyer, Jasprit Bumrah, Jemimah Rodrigues, and KL Rahul.
This partnership extension comes after a string of successful announcements for GT. The team has recently secured associations with Astral Pipes, Jio, RAYZON SOLAR, Elemnt Sports Science, Dream11, and Advance Decorative Laminates.
With a talented squad led by the new captain, Shubman Gill, the Gujarat team will kick off its season on Sunday, March 24, with a highly anticipated clash against the five-time IPL champions, Mumbai Indians (MI).