The sports skincare brand, Elemnt Sports Science has partnered with the Indian Premier League (IPL) team, Gujarat Titans (GT), for the upcoming season.
Following the agreement, the Mumbai-based brand has been named the former IPL champions’ official merchandise partner. In addition, the partnership brings an exclusive line of co-branded sports skincare products.
While announcing the association on Linkedin, Mandar Marathe, Co-Founder, Elemnt Sports Science, said, “We are thrilled to announce Elemnt Sports Science’s partnership with The Gujarat Titans, (Indian Premier League India) as their Official Merchandise Partner for IPL 2024. This was not possible without the efforts by the entire team at Elemnt and support from RISE Worldwide Limited. As a part of the association, we will be launching an exclusive range of sports skincare products with The Gujarat Titans.”
Elemnt Sports Science, founded in 2022, caters specifically to athletes and outdoor enthusiasts, by focusing on creating skincare products that are designed to withstand the demands of physical activity.
Last week, GT secured Dream11 as the principal sponsor and Advance Decorative Laminates as their official laminates & plywood partner.
Gujarat Titans, led by Shubman Gill, will open their campaign against the five-time champions, Mumbai Indians (MI), at the Narendra Modi Stadium on Sunday, March 24.