Astral Pipes, a leading manufacturer of piping solutions in India, has extended its partnerships with five prominent teams for the 17th edition of the Indian Premier League (IPL).
The partnerships will see Astral Pipes continue its association as the associate partner of IPL stalwarts, Mumbai Indians (MI) and Chennai Super Kings (CSK) and further solidify its association as an associate partner of Gujarat Titans (GT) and Punjab Kings (PBKS). In addition, the Indian company has also been named the official partner of Lucknow Super Giants (LSG).
This multifaceted approach aims to strengthen brand presence and connect with a diverse national audience.
Speaking about the partnerships, Kairav Engineer, Executive Director at Astral, said, “We are thrilled to extend our association with these esteemed teams for the 2024 season. Cricket holds a special place in the hearts of millions of Indians, and these partnerships provide us with a unique platform to engage with our diverse target audience across the country. At its core, Astral is a dynamic and reliable brand, and we wanted these attributes to be reflected in our associations and partnerships.”
Astral Pipes is a prominent player in the Indian piping industry, renowned for its innovative and reliable solutions. Established in 1996, the company has consistently pushed boundaries, introducing industry-first products like CPVC pipes and lead-free uPVC pipes for plumbing and water applications.
The IPL season kicks off on Friday, March 22, at 7:30 PM IST with a highly anticipated clash between the defending champions, CSK and Royal Challengers Bangalore (RCB).