With the long-term agreement, Puma has retained the rights to supply the club’s men’s, women’s, and youth squads’ jerseys along with the titles of principal partner, global technical supplier, and official licensed partner.
The new arrangement added the naming rights to the training facility of AC Milan’s women’s and youth teams, which would henceforth be known as the “Puma House of Football.” The club stated that now the latest partnership will place a significant emphasis on the growth of women’s and junior football. Additionally, the facility will also conduct community and brand promotional campaigns.
Along with providing the AC Milan jerseys, Puma would keep expanding its line of club-related lifestyle clothing.
Since 2018, Puma has provided AC Milan’s jerseys. The announcement of the extension with the freshly declared Serie A winners came after Puma started serving as the league’s authorized ball supplier, replacing Nike in that capacity.
When the brand’s agreement to provide the Italian Football Federation (FIGC) with jerseys expires at the end of this year, Adidas will take over as the club’s uniform supplier, changing the brand’s position in Italian football.