Mumbai Indians (MI), the most successful Indian Premier League (IPL) franchise, have bolstered their sponsorship portfolio by announcing two new partnerships.
The five-time IPL champions have joined forces with Sanghvi S3 Group, a leading real estate developer, and NIC Ice Cream, a popular Indian ice cream brand.
NIC Ice Cream, known for its delightful flavours, has been named the official partner of MI.
Sharing his thoughts on the partnership, Sanjiv Shah, Director, Walko Food Company, said, “We are immensely proud to be associated with the Mumbai Indians, one of the most successful teams in the tournament. They are known for their winning spirit coupled with a strong focus on excellence and innovation – values that are aligned with our own philosophy at NIC.” He further added, “Moreover, there is a special emotional connect with Mumbai as the city’s love for the sport, woven deep into its very culture, is legendary. Through this partnership, we hope to create memorable experiences for every cricket fan.”
Commenting on this new partnership, a Mumbai Indians Spokesperson said, “We are delighted to welcome NIC Ice Creams to the Mumbai Indians family. With NIC Ice Creams on a very strong growth path, this partnership will allow them to build brand awareness as well as reach out to customers across the country leveraging the Mumbai Indians platforms on offer.”
The brand offers a variety of options, catering to classic preferences, like Madagascar Chocolate and Cookies & Cream and unique Indian-inspired tastes, such as Alphonso Mango and Gulab Jamun.
Sanghvi S3 Group, a prominent real estate construction company within the Sanghvi Group, also joined MI’s sponsorship roster as an official partner.
For 37 years, Sanghvi S3 Group has focused on creating dream homes for customers in Mumbai, Lonavla, and Nashik. Committed to quality and customer satisfaction, the firm has completed 46 projects and continues to shape modern living spaces.
These additions further strengthen MI’s impressive sponsorship portfolio including Goldi Solar, Astral Pipes, Skechers, Pokémon, Kaspersky, and playR.
The Mumbai-based team, led by Hardik Pandya, is gearing up for the opening match against Gujarat Titans (GT) on Sunday, March 24. The much-anticipated encounter will be held at the Narendra Modi Stadium at 7:30 PM IST.