The National Football League (NFL) team, Las Vegas Raiders, and their stadium, Allegiant Stadium have signed a partnership with Boyd Gaming.
Following the affiliation, Boyd’s 10 Las Vegas Valley casino has been named the official and exclusive local casino of Raiders and Allegiant Stadium.
As per the deal, Boyd Gaming will also be the presenting partner of one Raiders game per year and the team’s weekly radio show, powered by Boyd.
With this partnership, Allegiant Stadium will provide the company with prominent signage and brand placement at the three-year-old stadium, including the stadium’s westside upper deck.
Boyd Gaming is an American Gaming and Hospitality Company that hails from Paradise, Nevada.
Keith Smith, President and Chief Executive of Boyd Gaming said, “Since arriving in Las Vegas, the Raiders have greatly enhanced and strengthened our city’s reputation as the Entertainment and Sports Capital of the World, giving fans across the country another reason to visit southern Nevada”.
He further added, “The Raiders have been equally committed to our community off the field, giving back generously to nonprofit organizations and charitable causes across the Las Vegas Valley”.
Sandra Douglass Morgan, President of Raiders said, “We know that with this respected partner, we will be able to provide Raider Nation with even more exciting activations and experiences”.