The Indian Super League (ISL) outfit, Mumbai City FC have inked a new sponsorship deal with the packaged drinking water brand, Bisleri.
Following the association, the brand has been named the official hydration partner of the Mumbai-based club for the ongoing 2023–24 season.
Bisleri International is well-known for its self-named bottled water product. Bisleri’s primary market is India, where it has 128 active plants, a system of 6,000 suppliers, and 7,500 delivery vehicles. Bisleri also sells its items on the web pages of other online merchants as well as on its own e-commerce platform.
Before this development, the club also signed Mala’s, GoSchool, Fast&Up, KiCK-EV, Clicky, and Zixa Strong to its sponsorship portfolio.
The Islanders have had an encouraging start to the season, with four points from two games, comprising of a win and a draw. The team is currently ranked fourth in the league. The club’s next encounter will be on October 8 at the Mumbai Football Arena against Kerala Blasters FC.