The Indian Super League (ISL) outfit, Chennaiyin FC have announced a partnership with the Hyderabad-based outdoor advertising agency, Mera Hoardings.
Following the association, Mera Hoardings has been named the official outdoor partner of the Chennai-based club for the current ISL 2023-24 edition.
The club also used its social media platforms to convey the partnership with the caption, “Welcoming Mera Hoardings as our Official Outdoor Partner for the 2023/24 season 🙌”.
Welcoming Mera Hoardings as our Official Outdoor Partner for the 2023/24 season 🙌#AllInForChennaiyin | @MeraHoardings pic.twitter.com/ZDn9UygQYD
— Chennaiyin F.C. (@ChennaiyinFC) October 4, 2023
Before this deal, the unit already amplified its sponsorship case with companies such as SSVM, ACKO, Melbat, Sri Ramachandra Centre for Sports Science, Workafella, and NueGo.
Mera Hoardings offers a solution that streamlines the process of planning, purchasing, and executing out-of-home advertising campaigns for both advertisers and advertising inventory owners. The use of mobile apps and their global reach reflect a more current approach to the outdoor advertising market. The company is from Hyderabad, Telangana.Â
The Chennai-based club is still hunting for its first victory and it will take on Mohun Bagan Super Giant on Saturday, October 7 on its home turf at the Jawaharlal Nehru Stadium in Chennai.Â