The Premier League (PL) team, Arsenal have prolonged their association with the UAE-based airline company, Emirates.
In this four-year extension, Emirates will continue to be visible on the front of the club kits and training kits until 2028. In addition, the renewal also includes the stadium naming rights and shirt and kit sponsorship of the men’s, women’s and academy sides.
The prestigious stadium naming rights deal between the two parties will go until 2028, as per the pact inked in 2012.
Speaking about the extension Chief Commercial Officer, Juliet Slot, said, “We are incredibly proud to make history by extending our partnership with Emirates until 2028. The longevity of our special relationship is a sign of our enduring shared values, our ambition to bring our global communities together, and our commitment to building on the numerous achievements that have marked our 17-year journey to date.
“As we take our partnership to a minimum of 22 years together, we’re excited to move forward and we’re focused on celebrating more incredible moments with our supporters around the world.”
The Gunners and Emirates initially penned an arrangement in 2004, the latter bought rights to the stadium and became shirt sponsors during the commencement of the 2006-07 season. Following multiple extensions, the collaboration between the two entities will go till 2028 which is the longest-running association of its kind in the English top-flight competition.
In the past couple of months, Arsenal have also managed to sign renewals with Cadbury and Camden Town Brewery.
In the previous Premier League edition, the Gunners were edged out by the champions Manchester City after being favourites to win the competition mid-tournament. The North London-based football club will look to go a step ahead in the forthcoming season, which commences on Saturday, August 12.