The Premier League club, West Ham United (WHU) have inked a multi-year partnership with the men’s formal wear experts and Drapers Independents Menswear Brand of the Year, Marc Darcy.
As part of the new deal, the brand has become the club’s official formal wear supplier.
Marc Darcy, founded in 1989, has established a track record for offering top-notch tailoring at a reasonable price. The entity’s product lines include suits, blazers, shirts, and children’s suits. The business takes pride in carefully researched smaller touches like contrasting trimmings and finely designed linings. The premium material is cut and expertly tailored to create exquisite suiting for all of life’s occasions.
With an array of 583 retailers, fans will have enough opportunities to purchase the collections, which include the Bromley three-piece suit that the squad most recently wore at the Road to Victory Celebration Dinner. The collaboration will witness Marc Darcy’s outfit on West Ham United’s players, coaches, and staff.
Through the execution of marketing initiatives with the club, Marc Darcy will promote its brand and goods as a club partner. Furthermore, supporters will receive a 10% discount by entering the code WHU10.
West Ham United, Chief Commercial Officer, Nathan Thompson, said, “We are proud to welcome Marc Darcy as our Official Formal Wear Supplier. The partnership is built around both parties’ shared value and desire for high quality and we’re looking forward to working together in the coming years to showcase this.”
Karen Johal, Creative Director of Marc Darcy, commented, “We are thrilled to become the Official Formal Wear Supplier of such a prestigious Club. West Ham United is a Club with a rich heritage and strong fan base and we are so proud to be a part of their journey. We look forward to working with the Club and creating some signature looks for players, staff and fans alike.”
Prior to this deal, the club also developed sponsorship pacts with eToro and Lyca Mobile. In the ongoing season, the club played two matches so far and is yet to secure a victory.