The Legends League Cricket (LLC) has secured a brand new partnership with the Indian multiplex chain, PVR INOX.
Following the new agreement, PVR INOX has been named the official cinema partner of the forthcoming edition of the premier T20 competition.
The league confirmed the new collaboration via social media handles with the caption, “PVR INOX brings #LLCT20 to cinema screens! We welcome PVR INOX as our official cinema partner. The live action begins from 18th November.”
PVR INOX brings #LLCT20 to cinema screens!
— Legends League Cricket (@llct20) November 15, 2023
We welcome PVR INOX as our official cinema partner.
The live action begins from 18th November. #LegendsLeagueCricket #BossLogonKaGame pic.twitter.com/UB71qqwWmE
Before this development, the tournament onboarded Indian Railways and Mera Hoardings as its commercial allies for the upcoming competition.
Gurgaon-based PVR INOX Ltd., formerly known as PVR Cinemas, is an Indian chain of movie theatres. It was created as a consequence of PVR Cinemas and INOX Movies merging. In Saket, New Delhi, PVR opened the country’s first multiplex theatre in 1997, sparking the multiplex revolution.
The all-new edition of the premier T20 league will kick-start on November 18 with the cities like Ranchi, Vizag, Jammu, Dehradun, and Surat to host the games of the league. To make the tournament more exciting and thrilling to watch, the organizers added two more teams – Urbanrisers Hyderabad and Southern Super Stars.