Everi, a mobile technology and e-commerce platform, has announced a partnership with the Major League Soccer (MLS) club, Inter Miami.
This new collaboration has been introduced as part of Inter Miami’s mobile plan to increase fan involvement.
In this deal, the Miami-based team will employ Everi’s Venuetize platform to provide a refreshed user experience for their fans, allowing them to follow the news, live results, future matches, and standings, and buy and sell matchday tickets.
The Inter Miami app, sponsored by Everi, will also provide fans with travel and rideshare information. The partnership additionally enables supporters to experience a “one-of-a-kind” tour of Inter Miami’s mobile store.
Furthermore, the redesigned Inter Miami app will strive to become an all-encompassing resource for the matchday fan experience, as fans can back the team from their mobile devices, in addition to its brand-new user interface.
The collaboration comes at an important moment for Inter Miami, as the club just signed a two-and-a-half-year contract with one of the greatest football players of all time, Lionel Messi.
The additional features and enhanced user experience provided by Everi and its Venuetize platform will provide the club with a more effective method to deal with the predicted greater exposure the club will receive as a result of Messi’s global fan following.
Darren Simmons, Everi Executive Vice President and Fintech Business Leader, said, “As the foundation for Inter Miami’s supporter engagement mobile strategy, Everi’s Venuetize platform is flexible enough to reach club supporters wherever they’re at, with best-in-class marketing support. Our collective goal is to deliver a unique matchday experience that engages supporters at greater levels, all while giving them a platform to directly interact with the numerous offerings from the club.”