Following this deal, the brand has been named the club’s official sleeve partner starting with the 2023–24 season.
As part of the deal, the emblem of the brand will be placed on the sleeve of the teams’ Men’s, Women’s, and Academy sides. The logo of WebBeds debuted on August 5 at Craven Cottage as Fulham FC played TSG 1899 Hoffenheim in a pre-season friendly.
WebBeds serves 139 countries globally, and this agreement underlines their stated goal of being the market leader in the United Kingdom and the wider European area, as they seek to pursue an objective of aggressive expansion as the global tourism sector recovers.
WebBeds’ CEO, Daryl Lee, said, “Partnering with Fulham FC is a key milestone for WebBeds and demonstrates our dedication to building our global brand, accelerating growth plans and setting new standards of excellence in delivering value to our hotel and travel industry partners worldwide. This aligns perfectly with the passion and drive displayed by Fulham on the pitch in their quest for honours in the EPL. We look forward to providing fans and our partners with extraordinary moments in the upcoming season.”
Commercial Director, Fulham Football Club, Jon Don-Carolis, said, “We’re delighted to welcome WebBeds as the Club’s Official Global Accommodation Marketplace Partner, Official Sleeve Partner, and Principal Partner for 2023/24. Both Fulham FC and WebBeds are propelled by innovation and service excellence, and we look forward to the impact we will make together both on and off the pitch.”
Commercial Director of Nevolution, Jordan Neville, who brokered the deal, commented, “We are really delighted to see this partnership announced. We’ve been working very closely with the team at WebBeds and Fulham FC to form a strategic partnership and we look forward to supporting both parties throughout the deal term.”
Fulham FC will begin their 2023–24 campaign against Everton FC on August 12. The team had a decent outing last year, as they finished 10th with 52 points.