The LaLiga team, FC Barcelona have announced a sponsorship agreement with one of the world’s leading TV manufacturers, TP Vision.
TP Vision is the firm that oversees the development, production, and marketing of Philips TV, Philips Sound, and AOC Audio products. Following this deal, the brand enters the club partners’ ecosystem as the main partner for TV, Display, and Sound devices.
🤝 FC Barcelona sign partnership with @TPVision to put Ambilight TV’s name on the sleeve of the men’s football team’s shirt. #BarçaXTPVision
— FC Barcelona (@FCBarcelona) May 25, 2023
The Ambilight TV logo will be featured on the sleeve of the men’s jersey beginning with this weekend’s match against RCD Mallorca at Spotify Camp Nou.
The collaboration will raise awareness of TP Vision’s leading range of Philips television sets and audio devices, particularly the company’s own Ambilight TV technology, which is known for its distinctive capacity to transform standard television into an immersive watching experience like no other.
This collaboration offers TP Vision affiliation rights with the men’s and women’s first teams, in addition to the club’s Indoor Sports teams. This company will additionally have a major role as a provider of screens and digital signage systems to the new Spotify Camp Nou, assisting in making it one of Europe’s most creative stadiums in this area.
During this partnership, players from both the men’s and women’s teams will act as brand ambassadors and gain firsthand knowledge of the company’s product line, particularly the innovative Philips Ambilight TV.
Juli Guiu, FC Barcelona, Vice President for the Marketing Area, commented, “We are very proud to welcome TP Vision as a new Main Partner of FC Barcelona. Barça has always stood out for its committed quest for excellence, both on and off the field of play, and this agreement is another successful example of this because we are partnering with a world-leading company in the field of electronics and audiovisual technology.
“A giant step in FC Barcelona’s commercial strategy in association with a multinational that, thanks to its Ambilight TV technology, has turned the match experience into a captivating and extremely satisfying journey for millions of fans who follow football from their homes.”
Kostas Vouzas, CEO of TP Vision, Philips TV & Sound Europe & Americas, said, “We are delighted to be able to partner with such a true global sporting icon as FC Barcelona. This new partnership is a natural fit as both our organizations seek to extend our offering far beyond the ordinary, each treating our fans to a unique experience, live and at home. Millions of consumers are already enjoying our unique Ambilight Televisions in their homes and as part of our strategy, this long-term partnership with FC Barcelona will elevate the fantastic Ambilight TV experience to the level it truly deserves.”