Booking.com, one of the world’s largest online travel brands, has announced the captain of the Indian men’s cricket team, Rohit Sharma as its brand ambassador for the ICC Men’s Cricket World Cup 2023.
As an ambassador, Rohit has joined some of the game’s most intriguing international players, including Glenn Maxwell and Jos Buttler. Following this association, Booking.com’s ‘Howzat!’ campaign for the World Cup 2023 will feature the Indian skipper.
Booking.com serves as the official accommodation partner for all ICC tournaments, which also includes the forthcoming ICC Men’s Cricket World Cup, which will take place in India from October 5 to November 19, 2023.
Booking.com is devoted to assisting cricket fans worldwide in making the most of their cricket-inspired journeys, wherever that may take them, as part of its aim to make it simpler for everyone to explore the globe.
Booking.com is well-positioned to assist tourists and cricket fans in reserving excellent locations to stay during the tournament, with over 28 million offerings in over 220 nations and regions globally, including every location where ICC matches are taking place throughout India.
On this partnership, Rohit Sharma, said, “I love cricket and love to travel. This partnership with Booking.com brings together the best of both the worlds. As someone who enjoys travelling along with my family, and exploring new destinations, booking a trip is half the fun and I understand the importance of a hassle-free experience and having all aspects of booking travel integrated into one – be it accommodation, transportation and attractions – and Booking.com makes it easy and fun.
“I had a great time working on ‘Howzat’ campaign, and I hope for the millions of cricket fans looking forward to watching the ICC Men’s Cricket World Cup 2023, this will bring together the excitement of top-notch competition and the fun of travelling to create something truly memorable.”
Santosh Kumar, Country Head for India, Sri Lanka, Maldives and Indonesia at Booking.com, said, “We’re really excited to have Rohit Sharma as one of Booking.com’s global brand ambassadors for our ICC Men’s Cricket World Cup 2023 campaign. Cricket is one of the most loved sports in India and when combined with the thrill and adventure of travel, the tournament creates the perfect synergy for unforgettable experiences that last a lifetime.
“As the official accommodation partner for ICC, we aim to make it easier for everyone to book their stays through our website or user-friendly app and make their cricket-inspired travel dreams come true.”
Throughout the ICC Men’s Cricket World Cup 2023 in India, Booking.com’s unified campaign with Rohit will be executed on digital, PR, TV, and in-stadium.