Bharat Petroleum onboards Olympic gold medalist Neeraj Chopra as brand ambassador

The collaboration between Neeraj Chopra and BPCL aims to amplify the promotion of the company's Premium Petrol 'Speed'.

Bharat Petroleum Corporation Limited (BPCL), a prominent oil and gas company in India, has appointed the Olympic gold medalist, Neeraj Chopra, as its brand ambassador.

This collaboration aims to amplify the promotion of BPCL’s Premium Petrol ‘Speed’, showcasing the synergy between excellence in athletics and superior performance in fuel technology.

The current world number 1’s remarkable achievements resonate with BPCL’s commitment to delivering high-quality products and services to its customers.

G. Krishnakumar, Chairman & MD, BPCL, expressed his enthusiasm, said, “Speed, the hi-performance petrol from Bharat Petroleum personifies peak performance and the thrill of staying ahead each time, every time. Now with bespoke friction modifier technology, your drive fueled by ‘Speed’- not just petrol, is much smoother, delivering accelerated mileage and ensuring peak engine performance; We are happy to have Neeraj Chopra, the epitome of performance, efficiency and consistency, embodying the soaring spirit of the aspirational Indian as our brand ambassador for Speed.”

Sukhmal Jain, Director (Marketing), BPCL, said, “Sports have always been a catalyst for convergence and inspiration. Neeraj Chopra’s winning spirit and dedication to excellence resonate perfectly with the attributes of ‘Speed’, our next-generation high-performance petrol. Neeraj’s partnership with ‘Speed’ will undoubtedly inspire customers to strive for greatness.”

BPCL is a prominent Indian state-owned oil and gas company, specializing in refining, marketing, and distribution of petroleum products. BPCL boasts a comprehensive network of refineries, terminals, and retail outlets across India. It refines crude oil to produce a range of products including petrol, diesel, lubricants, and petrochemicals.

This newly announced collaboration is followed by BPCL’s alliance with the cricketing legend, Rahul Dravid, who serves as the brand ambassador for the company’s Pure for Sure initiative and range of MAK lubricants.

The Indian track and field sensation Neeraj Chopra made history by becoming the first Asian athlete to clinch an Olympic gold medal in javelin, as well as at the World Athletics Championships. He is now preparing to defend his Olympic gold at the upcoming Paris Olympics. In a recent development, the American multinational financial services corporation, Visa, announced the 26-year-old as an addition to its roster of Team Visa athletes for the Paris Olympics.

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