The Women’s Super League (WSL) team, Arsenal FC have inked a multi-year partnership with the Russian-founded software firm, ABBYY.
In this arrangement, the corporation has become the official intelligent automation partner of Arsenal Women.
Arsenal and ABBYY will collaborate over the course of the multi-year agreement to use artificial intelligence to improve the matchday experience for fans. The inclusion of a new partner will aid in the long-term expansion of Arsenal Women and women’s soccer in general.
Moreover, ABBYY and Arsenal will work together on sports, social, and educational programs that will enhance opportunities for technology education and career development as part of the partnership’s new effort, Game Changers, with the aim of making a positive difference in the lives of young people in their communities.
The club will use AI solutions from ABBYY, a pioneer in intelligent automation, to streamline and improve processes like document processing.
ABBYY will also take on the role of matchday presenting partner for Arsenal Women, and the company will be visible at all of the team’s games at Meadow Park and Emirates Stadium.
Juliet Slot, Arsenal’s Chief Commercial Officer, commented, “We’re delighted to announce ABBYY as the latest partner of Arsenal Women. Our women’s team has a history of setting new standards in the game, and this is yet another sign of our strong commercial position and our potential as a club. We are passionate about bringing like-minded, pioneering partners with us on our journey. ABBYY will not only support us with our own digital transformation but also in continuing to promote sustainable growth in the women’s game.”
Ulf Persson, CEO of ABBYY Group, added, “We are excited to become Arsenal Women’s Official Intelligent Automation Partner. Innovators in our fields, ABBYY and Arsenal Women join forces with a common goal to make a lasting positive impact in the world. We believe that our strong alignment on values will bring new meaning to leading with a purpose. We look forward to changing the game with the iconic team”.