The Serie A side, SSC Napoli have announced a strategic partnership with the world-famous video game franchise, Call of Duty.
Following the association, the gaming entity will be working with the club to enhance its digital and physical presence. This will be done by providing exclusive access to vibrant experiences and content to the fans.
I Campioni D’Italia si schierano sul campo di battaglia insieme a @CallofDutyIT
— Official SSC Napoli (@sscnapoli) October 6, 2023
Segui la sfida tra il Team Osimhen e il Team Di Lorenzo nella Beta Multigiocatore di #ModernWarfareIII
Leggi il comunicato 👉 https://t.co/JhW6zqocPK pic.twitter.com/gWnFjEGmGA
This exceptional association will link together two global communities and generate exciting chances for football and esports enthusiasts alike.
Speaking on this new association, Tommaso Bianchini, Chief Revenue Officer of SSC Napoli, said, “We are really proud to be the Football Club Ambassador for the launch of the new chapter of Call of Duty. This partnership is part of our “From Napoli to the World” marketing strategy and targets the more than 500 million players and fans of this video game series. The path of internationalization of our brand also continues thanks to unique agreements of this kind.”
Angela Dickson, Vice President for the Call of Duty Franchise, said, “Napoli is an iconic club with an incredibly vibrant community of fans across Europe. We share a passion for performance, teamwork, and an all-in mentality, and it was great to watch the Serie A Champions compete in Modern Warfare III. Their competitive spirit and drive to win was on full display in the game.”
Before this deal, the club already added companies such as StarCasinò Sport and Rollbit to its sponsorship portfolio.
Activision Blizzard’s Call of Duty is a popular video game franchise. Since its inception in 2003, it has grown to become one of the world’s most successful and influential video game franchises, enthralling millions of players with its immersive storytelling, cutting-edge graphics, and exhilarating multiplayer experiences.
I Partenopei are currently standing fifth on the league table. They have secured 14 points, which includes four wins and two draws and losses, each. The club will be facing Verona on Saturday, October 21.