Following the agreement, Foliatti Casino has been named the official casino partner of the club in Mexico. The agreement will help the unit to expand its fan base in Mexico.
Through this deal, the casino brand will also be named the presenting sponsor of 49ers Lucky Six with the help of the club’s Spanish web portal, 49ers.com/esp.
The Spanish-speaking 49ers fans will be able to participate in the weekly competition and win prizes like official goods and casino credit by playing the free-to-play game. Additionally, Foliatti Casino will organise 49ers watch party event for 49ers supporters in Mexico in the upcoming months.
Ryan Connors, Senior Director, San Francisco 49ers, said, “Our collaboration with Foliatti Casino represents an exciting milestone as the first partnership of its kind. We’re thrilled to be pioneering this path with an authentic Mexican brand like Foliatti Casino, and grateful that it will enable us to engage with new communities in Mexico and provide unique experiences for 49ers Faithful across the country.”
Pamela Loman Huerta, Operations Director, Foliatti Casino, commented, “American football is one of the most followed sports in Mexico, so this is an exciting opportunity to connect with one of the most iconic teams in the league. The 49ers Faithful are remarkably passionate, and we look forward to showcasing our state-of-the-art casinos with them, while creating new joint experiences for our players and VIPs.”
Foliatti Group has over 13 years of experience in the entertainment industry and has worked in multiple Mexican states. The entity currently employs more than 1,500 people and has seven retail sites around the Mexican Republic, ranking in the top ten most notable retail casino locations in the state. The brand’s first online project, Foliatti Casino, was introduced by the group and is fully powered by the EveryMatrix turnkey platform.