MI Cape Town enhance sponsorship portfolio with TCL

Following the deal, TCL has been named the official TV partner of MI Cape Town for the upcoming SA20 season. 

The SA20 team, MI Cape Town have partnered with the renowned Chinese electronics brand, TCL.

Following the deal, TCL has been named the official TV partner of the Cape Town-based side for the upcoming season. 

The unit through its Instagram platform confirmed the alliance, “Powerhouse 🤝 greatness 🤝 TCL 🤝 #MICapeTown 💙. Here’s to a long-lasting partnership. 🙌“.

Before this signing, the franchise signed commercial alliances with companies such as Airlink, Cadbury Ice Cream, DHL, and Yu Foodlabs

TCL Electronics, which has its headquarters in Huizhou, Guangdong Province, manufactures, develops, and designs small electronic products, air conditioners, televisions, and cell phones. It ranked 25th in the world in 2010 for consumer electronics, and by market share in 2019, it was the second-biggest television manufacturer.

The brand shares a great relationship with cricket, as it has associated with Sunrisers Hyderabad (SRH), Peshawar Zalmi, Melbourne Renegades, and the Pakistan national cricket team.

After having a disastrous opening edition last year, MI Cape Town will be looking forward to the upcoming edition to change their fortunes.

The unit from Cape Town will be facing Durban’s Super Giants in its first game on Wednesday, January 11 at Kingsmead in Durban. 

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