The Indian eye care hospital, Maxivision Super Specialty Eye Hospitals has appointed the former Indian skipper, Mahendra Singh Dhoni as a brand ambassador.
The leading eye care hospital highlights the value of periodic eye tests as part of this program, drawing comparisons to other essential elements of preventative healthcare. The hospital chain unveiled that MS Dhoni’s selection as the brand ambassador would act as a spark to disseminate this important message throughout the world.
Dhoni, who is known as “Captain Cool” due to his exceptional leadership in cricket, is a prime example of attributes like excellence, dependability, and trustworthiness.
On this partnership, MS Dhoni, commented, “Vision is at the heart of success in sports, where precision reigns supreme. The significance of clear vision extends far beyond the sporting arena. Following Maxivision’s motto, ‘Eyes Speak. We Listen.’ we are committed to taking care of your most precious blessing – your vision. Regular eye check-ups and maintaining optimal visual health are equally vital for achieving excellence in life. One must prioritize both sports and healthy living to ensure that their vision remains at its best.”
Dr. GSK Velu, Chairman and Managing Director of Maxivision Eye Hospitals, commented, “We are thrilled to have MS Dhoni join us as our Brand Ambassador. His legendary status and commitment to excellence make him the perfect representative of our mission to combat preventable blindness. With this collaboration, we aim to create greater awareness and ensure that accessible and affordable eye care becomes a reality for all segments of society.”
Sudheer VS, Group CEO of Maxivision Eye Hospitals, added, “Across our network of 40+ hospitals, every day Maxivision provides a range of eye care services to thousands of patients. A significant number of these patients are only made aware of critical issues affecting their vision, lifestyle, and profession after thorough checkups. Our medical professionals often encounter patients with advanced-stage conditions like glaucoma and retinal issues, leaving limited room for restoring their vision to its full potential.
He further expressed, “The implementation of routine preventive eye care checkups can help avoid many of these eye diseases. Maxivision actively engages in a variety of online, offline, and on-ground initiatives aimed at promoting preventive eye care. By having a prominent figure like MS Dhoni endorse the importance of preventive eye care, we believe it will significantly reshape people’s approach towards routine eye check-ups.”