Mastercard has announced the renewed partnership with the UEFA Champions League partnership till the end of 2024. UEFA and Mastercard have been working together since 1994. The agreement also includes sponsorship rights for the UEFA Super Cup in 2021, 2022, and 2023.
For more than 25 years, Mastercard has been a proud supporter of Europe’s premier club competition. Mastercard has given so many priceless experiences to fans across the globe and will continue to offer children the opportunity to become Player Mascots, both virtually and in the stadium.
“Longevity is instrumental in building successful partnerships, and we are delighted to extend our relationship with Mastercard, particularly at this difficult and uncertain time for fans and sports across the world,” said Guy-Laurent Epstein, marketing director of UEFA.
Epstein also confirmed that partnership with Mastercard would provide many benefits and opportunities for UEFA.
Mastercard follows Heineken in becoming the second partner to commit to sponsoring the UEFA Champions League from 2021–24. The worldwide sales of all UEFA club competition sponsorship rights are being carried out by TEAM Marketing AG on UEFA’s behalf.