Great Learning teams up with Sri Lanka Cricket as Official Overseas Team Sponsor

The association will commence with Sri Lanka vs India T20I bilateral series which starts from February 24.

The leading global edtech company for higher and professional education, Great Learning has teamed up with Sri Lanka Cricket as the Official Overseas Team Sponsor.

The company’s branding will be featured for the first time on the Sri Lankan Cricket team’s jersey during the forthcoming T20I bilateral series against India. The three-match series will commence on February 24 in Lucknow.

This collaboration is a part of Great Learning’s initiative of expanding its global outreach and witnessing immense growth from major international markets. Great Learning’s upskilling programs are in high demand and has grabbed the eyeballs of working professionals as well as corporations in South Asia including Sri Lanka. Through this association, the company looks forwards to improving its brand awareness in the nation which follows and love cricket.

Speaking on this partnership, Arjun Nair, Co-founder, Great Learning said, “Great Learning has created multiple brand associations with cricket given how well it resonates with our target audience. We are excited to come on board as the Official Overseas Team Sponsor of Sri Lanka Cricket. The sport is widely followed by the youth in this region and we are confident that this association will create a lot of awareness for Great Learning and demand for upskilling in general.”

“Sports and Education goes hand in hand, and I believe the latest partnership will augur well for Great Learning, as the collaboration will help our partner to drive its intended message to the desired audience, as Sri Lanka Cricket is keenly followed by people from all walks of life, especially the younger generation,’’ said Ashley De Silva, CEO of Sri Lanka Cricket.

Great Learning is a part of BYJU’s group and has provided over 75 million hours of learning to 3.5 million learners from over 170 countries. Great Learning has inked an association with some of the best universities globally including the Massachusetts Institute of Technology (MIT), Wharton Online, Stanford University, The University of Texas at Austin, Northwestern University, National University of Singapore (NUS), Deakin University, IIT Madras, IIT Roorkee, IIIT Hyderabad, IIIT Delhi, Shiv Nadar University, Great Lakes Institute of Management and several highly acclaimed universities to allow them to offer Degree, Diploma and Certificate programs.

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