The Serie A side, Atalanta BC have announced a partnership renewal with the Italian brand, Lactis.
Following the renewal, Lactis continues to be the fan sponsor of the Bergamo-based club for the upcoming two seasons, 2023-2024 and 2024-2025.
The renewal cements the ten-year collaboration that has linked Atalanta and Lactis: the deal was first struck in the 2013-2014 season.
Lactis, a historic brand with recognised Bergamasco origins that has been a household name on the tables of Bergamo families for over 50 years, offers milk obtained from chosen cowsheds only located within the province of Bergamo. Its foothold and entrepreneurial success have mainly been attributed to its ties to the local community and the high quality of its products. The brand offers many items to fulfil the most diverse needs, including fresh and ambient-temperature foods.
Previously, the club also inked renewal with the likes of OVET and Valtellina.
In the ongoing 2023-24 season of the Italian top flight, La Dea currently stands fifth on the points table. Till now, they have secured two wins and a loss in their three games. The Bergamo-based football club is all set to face Fiorentina in its next encounter on Sunday, September 17.Â