After acquiring the media rights for the upcoming DP World International League T20, ZEE Entertainment Enterprises has come up with yet another initiative which includes a film featuring Shah Rukh Khan.
The objective of the film named “Har Ball Bawaal” is to create hype around the upcoming competition which promises to provide excitement, considering the talented players it consists of. The DP World International League T20 is backed by some of the popular names from the sector of sports and entertainment. With the quality of talent and people involved, this tournament has the potential to create long-term financial muscle.
The DP World International League T20 consists of six teams – Abu Dhabi Knight Riders, Dubai Capitals, Desert Vipers, Gulf Giants, MI Emirates, and Sharjah Warriors. The likes of Andre Russell, Jonny Bairstow, Sunil Narine, Kieron Pollard, Trent Boult, Chris Lynn, Dwayne Bravo and many others, who have dominated the shortest format of cricket, have participated which guarantees that the upcoming competition is going to be a sure-shot blockbuster.
Earlier this month, DP World also acquired the rights to become the title sponsor of the International League T20 for five years.