YuppTV, a leading platform for South Asian content streaming, has secured the digital streaming rights for the 17th edition of the Indian Premier League (IPL).
This exciting acquisition extends YuppTV’s reach to cricket fans in over 70 countries. Enthusiasts across Continental Europe, New Zealand, Japan, China, and Southeast Asia (excluding Singapore, Malaysia, and Hong Kong) can now gear up to enjoy live coverage of all the action-packed matches in the IPL.
Uday Reddy, CEO, YuppTV, remarked, “Securing the digital telecast rights for the TATA IPL 2024 is a testament to YuppTV’s steadfast commitment to delivering premium sports content to our global audience. The TATA IPL has evolved into one of the most prestigious cricketing events worldwide, and we are thrilled to bring this exhilarating tournament to fans across 70+ countries.
“We are dedicated to providing an unparalleled viewing experience, and we look forward to engaging cricket enthusiasts with the thrilling action of the TATA IPL 2024.”
YuppTV is a streaming service that provides a wide range of South Asian content, including films and live television channels. With over 250 channels, users can catch the latest news, sports, and entertainment programs. The over-the-top (OTT) content provider also boasts a library of Bollywood and regional movies, with the ability to watch on up to six devices simultaneously. Additionally, the streaming provider acquired rights for the Asia Cup 2023 last August, and ICC Men’s T20 World Cup 2022.
The IPL 2024 promises to be another enthralling season filled with cricketing brilliance. The 10 teams will clash in 74 exhilarating matches, all vying for the coveted TATA IPL trophy.
The season kicks off on Friday, March 22 with the current champions, Chennai Super Kings (CSK), taking on Royal Challengers Bengaluru (RCB) at the MA Chidambaram Stadium in Chennai.