A leading global OTT platform, YuppTV, has announced that it has bagged the rights to broadcast the ICC Men’s T20 World Cup 2022, which commenced on October 16 and will go until November 13.
Through this agreement, YuppTV has been granted exclusive television rights for the ICC Men’s T20 World Cup 2022 in 75 countries. The countries include Continental Europe, Malaysia (non-exclusive), Japan, China, Hong Kong (non-exclusive), Nepal, Bhutan, Maldives, and Southeast Asia (Except Singapore). The tournament will be broadcast live on the YuppTV platform.
Uday Reddy, CEO & Founder, YuppTV, said, “Cricket is one of the biggest sports in the entire world, with more than one billion fans situated in different corners of the globe. T20 began as an exciting format, and in recent years, has become one of the most watched and loved forms of the game. The exciting match-up between International teams, nation versus nation, for world dominance is guaranteed to be an enthralling experience for viewers, who will be gearing up from the comfort of their homes to watch the ICC Men’s T20 World Cup 2022 to support their favourite teams and take them to victory.
“It brings us immense pleasure to bring the tournament to millions of people across Asia and Europe, and we look forward to having users tune in to the match on our platform to catch all the action live.”
Previously, YuppTV also secured the streaming rights for the continental cricket tournament, Asia Cup 2022. With such announcements, the stature of YuppTV is growing majorly and will raise competition for many more tournaments in near future.