Tottenham Hotspur’s Global Principal Partner, AIA, has announced Heung-Min Son and So-Hyun Cho as the AIA Ambassadors. The deal will have both the players contribute to brand campaigns, events of AIA and also share their insights, experiences and tips covering health, wellness, and mental well-being.
Peter Chung, AIA Korea’s Chief Executive, said, “AIA has had a long-standing and successful global relationship with Spurs. We are thrilled to bring Son and Cho personally to the AIA team. They are role models that Koreans look up to and are proud of, but most importantly believe and live the AIA Purpose of living Healthier, Longer, Better Lives.”
Cho added, “As a professional female athlete, I am excited to work with AIA to share my personal experience and journey in competitive sports, and discussing health, wellness and mindset.”
The partnership between both brands has been for seven years now, the first contract was signed back in 2013 and ever since then, the relationship has been strong. Both the entities, Tottenham Hotspur and AIA has been conducting football development opportunities for youngsters and promoting healthy living through the sport.
The club’s Global Football Development coaches bring world-class technical programmes, educational talks, workshops, and exercise classes across the Asia-Pacific region in partnership with AIA. They also aim to keep children physically active and help them have a healthy mentality.
Tottenham Hotspur will face Brentford in the upcoming Premier League match, which will be played on December 3. The club will go all-in against the no.12 team to gain three points and move up in the table.