The PGA of Australia has inked an extended and expanded partnership agreement with the radar-based solution platform for analyzing the golf swing and the resulting ball flight, TrackMan.
The agreement is a huge win for golf enthusiasts who will get to see Australasia’s top golfers on their televisions over the forthcoming golfing summer.
As part of the new collaboration, PGA TV broadcasts of the PGA Tour of Australasia and a few tournaments on the WPGA Tour of Australasia and PGA Legends Tour will all include TrackMan technology, emphasised by the well-liked shot-tracking function. By increasing its presence at the PGA Learning Hub at Sandhurst, TrackMan has also gone a step further in supporting the PGA’s membership and education programmes.
TrackMan enables in-the-moment measurement of the motion of the golf ball and club in three dimensions and in time. When a golfer hits a shot, TrackMan creates a special data set with 21 precise metrics that precisely pinpoint the impact and ball flight circumstances for that stroke.
PGA Director of Commercial Australasia Michael McDonald, said, “The addition of TrackMan’s suite of statistics and tracking for the upcoming season will enhance our broadcast for the millions of viewers who tune into the summer of golf. It’s a great result for our fans.”
Coaching Programs Manager, PGA of Australia Nick Bielawski, said, “TrackMan technology is industry leading and everyone from Tour Professionals to the everyday golfer can use TrackMan to better their game. The Learning Hub facility at Sandhurst is world-class and the expanded presence means our students continue to have access to the technology, tools and training they need to forge a successful career in the golf industry. We have expanded the Learning Hub facility at Sandhurst even further by opening a new simulator facility which is open 24 hours a day, open to the public and where all golfers can utilise TrackMan technology to access a huge range of data and ultimately improve their game.”
TrackMan, Senior Vice-President, Sales & Business Development, Matthew M. Frelich, said, “We are pleased to have signed a new strategic partnership agreement with the PGA of Australia, expanding upon our long-standing education partnership where we have worked closely together to bring accurate ball and club measurement data and TrackMan University education to the PGA Members.
“With the new agreement, we will also cover broadcasting and ball-tracking as part of PGATV’s coverage of the Australasian summer of golf. We are very excited about bringing our ball measurement and tracking technology to the Australian golfing community together with the PGA.”