The online gaming company LV BET announced its partnership with the English fifth-tier football club Boreham Wood FC.
The deal will see LV Bet become the stadium-naming partner of Boreham Wood.
Through this deal, the gaming company will be looking to expand its coverage on platforms like BT Sport, Sky Sports, and Twitch as the club’s stadium also hosts Arsenal’s Women’s Premier League fixtures and Men’s under 18, 19, and 23 matches as well.
Danny Hunter, Owner of Boreham Wood FC said, “This is a carefully put together two-year partnership that I believe will be very good for all parties and I’m very grateful to LV Bet for their support. In truth, this partnership has already allowed me to hire a new community coach full time, as well as to start planning for a number of schools and community initiatives that will assist local parents and youngsters, so there will be a direct benefit and reinvestment into the community as a consequence.”
The stadium which was formerly called the Meadow Park be renamed the LV Bet Stadium, Meadow Park.
Markin Jablonski, CMO of LV Bet, said, “This is a unique opportunity, and we’re excited to see our name associated with a local community club as well as Women’s football. Boreham Wood FC has been great to deal with as we begin this partnership together. We have some great plans to activate our relationship that include plenty of initiatives to support the local community.”
The deal will enhance Boreham Wood FC’s exposure in the country considering the stature of LV BET.