The Major League Soccer (MLS) club, Inter Miami CF (IMCF) have announced a multi-year international partnership with the global payments giant, Visa.
Visa will serve as the club’s first-ever official international payment services partner.
The partnership focuses on leveraging Visa’s global network to amplify IMCF’s brand activation across key markets in Latin America, North America, and Europe. Inter Miami’s ownership group featuring international stars like David Beckham boast a significant international fanbase. Visa’s partnership will provide the club with additional resources to engage with these fans and further solidify its global presence.
Specific details regarding fan experiences and partnership activations haven’t been revealed yet. However, both organizations emphasized that Visa will offer exclusive benefits to Inter Miami fans. The partnership will be strategically activated across various international markets, with details forthcoming.
Inter Miami CF Chief Business Officer, Xavier Asensi, said, “Our partnership with Visa marks a significant milestone, not only for Inter Miami CF but also for Major League Soccer, as we are honored to be Visa’s newest partner in MLS. With our international fanbase, top-tier roster, and global vision aligning seamlessly with Visa’s expansive worldwide reach, this collaboration reaffirms our commitment to catering to our diverse audience on the world stage.”
Luciana Resende Lotze, Head of Marketing for Visa Latin America and the Caribbean, said, “From Miami to Latin America and the Caribbean and virtually every corner of the world, fútbol is way more than a game: it is a passion that makes our hearts beat, unites communities and cultures. Our partnership with Inter Miami CF reflects our dedication to enhancing this experience for fans and supporting players on and off the field. We will team up with Inter Miami CF to extend the passion for fútbol internationally, by creating new and exciting opportunities for fans to connect and have chances to live unique experiences with the Club.”
Visa is a leading global payments company enabling electronic funds transfers through credit cards, debit cards, and prepaid cards. In recent news, Visa signed pacts with the Olympic gold medalist, Neeraj Chopra, as a Team Visa athlete for the Paris Olympics 2024, and the football superstar and Liverpool FC (LFC) striker, Mohamed Salah. The global payment company also extended its partnership with FIFA as an official partner until 2026.
Recently, El Inter announced a partnership expansion with Royal Caribbean International. They also signed multi-year partnerships with Duracell, JPMorgan Chase and Lowe’s.
The Herons are currently on top of the MLS Eastern Conference standings, boasting six wins, three draws, and two losses. Their next challenge awaits as they host New York Red Bulls on May 5 at 5:00 AM IST.