Disney Star, one of the leading broadcasting conglomerates, has announced three new sponsors for the ongoing Asia Cup 2023.
Nexa, Berger Easy Clean and Amul have been roped in for the 16th iteration of the tournament. Nexa has been onboarded as an official broadcast sponsor, while the other two brands have been named official sponsors.
Nexa is Maruti Suzuki’s elite sales division. It is the first endeavour by the automobile business to transcend selling automobiles and offer a distinctive retail experience for its discriminating consumers.
Berger Easy Clean is a washable wall paint with a rich velvety finish supported by Cross-Linking Polymers, ensuring that even the most persistent stains may be easily removed from the wall, leaving the home pristine and appealing.
Amul is an Indian dairy company headquartered in Anand, Gujarat. The Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), which belongs to around 3 million milk farmers in the state, manages the brand.
Prior to this announcement, the media house also inked sponsorship deals with multiple brands for the prestigious tournament.
The Asia Cup 2023 commenced yesterday, i.e., August 30, in Multan, with Pakistan taking on Nepal. The co-host won by a whopping 238 runs.