The LaLiga team, Villarreal CF have announced a partnership extension with the Spanish sports clothing brand, Joma.
Following the extension, Joma continues to be the exclusive official technical sports sponsor of Villarreal CF. The collaboration was first initiated in July 2016.
Under this agreement’s extension, the Spanish brand will prolong its process of supplying the sports and training kits to the club, and likewise, the brand will possess the sole right to manufacture, market, and supply the official Villarreal CF sports kits.
Villarreal CF presents the away and third @JomaSport kits for the 2023/24 season 👕
— Villarreal CF English (@VillarrealCFen) June 14, 2023
Through this renewal, Joma has launched brand-new second and third kits for the upcoming 2023-24 season. The supporters of the club can now get access to these jerseys in person as well as can buy them in the online store.
The brand chose red as the dominating colour for the second kit, with yellow touches on the collar and sleeves to keep the Villarreal CF character.
On the other side, the third or alternative outfit is grey, with fuchsia accents on the neck and both sleeves.
These jerseys have been designed with the spirit of sustainability, as they have been developed by making elastic 100% recycled polyester. It is created from recycled materials, particularly PET bottles, which serve as raw material which reduces CO2 emissions by 75% and eliminates the usage of petroleum.