The reigning champions of the Pakistan Super League (PSL), Lahore Qalandars have signed a partnership extension with the perfume and deodorant developer, It’s All About ME.
With this renewal, It’s All About ME has been named the fragrance partner of the Qalandars for the upcoming PSL season.
The unit through its social media networks announced it with the caption, “📋 Delighted to Announce Our Fragrance Partnership🤝🏻”.
📋 Delighted to Announce Our Fragrance Partnership🤝🏻 #HBLPSL9 #PSL2024 #QalandarBrothers pic.twitter.com/WwSasc3Fvz
— Lahore Qalandars (@lahoreqalandars) January 30, 2024
Before this pact, the unit signed commercial renewals with IFFI, Medicam, and The Orchid School.
It’s All About ME is a leading Pakistani perfume and deodorant brand that has impeccable expertise in producing a wide range of luxurious scents which are blended with natural and synthetic ingredients.
The Qalandars will begin their title defence on Saturday, February 17, in the opening encounter of the competition against Islamabad United in Lahore.
The franchise will be looking forward to adding the third silverware to its cabinet, and for it, the unit has assembled a terrific bunch of players that includes the skipper Shaheen Shah Afridi, Haris Rauf, Rashid Khan, Zaman Khan, Fakhar Zaman, David Wiese, and Sikandar Raza.