The Swiss sports marketing company, Infront has joined hands with Indonesian media conglomerate, MNC Group to secure the exclusive broadcast rights to UEFA EURO 2024 in Indonesia.
With this arrangement, Infront will be able to utilise the rights on all of its platforms, including showcasing games on its free-to-air broadcaster, RCTI, and providing wide coverage on its many pay TV channels. The pact also includes qualifiers, playoffs, and the UEFA Nations League.
The accord strengthens Infront’s standing as a pioneer in sports media rights and highlights its dedication to providing Indonesian football fans with premium content.
Amikam Kranz, Vice President Media, Technology & Betting at Infront, said, “MNC’s extensive reach and innovative approach to broadcasting are unparalleled in Indonesia. We’re thrilled that Infront was able to reach an agreement with UEFA to bring the UEFA Euro and Nations League experience to millions of football fans in Indonesia.”
Hary Tanoesoedibjo, Executive Chairman MNC Group, commented, “The UEFA Euro 2024 rights align perfectly with our mission to deliver premium sports content to Indonesian viewers. This partnership will enable us to offer a comprehensive and immersive football experience, solidifying our position as a leading broadcaster in Indonesia.”