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Esports World Cup, LG UltraGear team up to elevate global gaming

LG UltraGear Gaming Monitors has become the main partner and exclusive gaming monitor sponsor of the upcoming Esports World Cup.

The Esports World Cup Foundation (EWCF) and LG UltraGear Gaming Monitors, leaders in their respective competitive gaming and cutting-edge display technology, have announced a groundbreaking partnership.

The high-performance gaming display manufactured by LG has become the main partner and exclusive gaming monitor sponsor of the upcoming Esports World Cup (EWC), taking place July 4 to August 24, 2024, in Riyadh, Saudi Arabia.

This collaboration signifies a shared commitment to propel the global gaming experience to new heights, benefiting professional players and passionate fans.

Through this partnership, LG’s line of premium gaming monitors will equip the tournament with its cutting-edge gaming monitors. These state-of-the-art displays boast high refresh rates, rapid response times, and vibrant visuals, ensuring professional gamers compete at the peak of their abilities. Additionally, attendees will be treated to an unparalleled viewing experience, fully immersed in the competitive action courtesy of the exceptional quality and performance of LG UltraGear technology.

Commenting on the association, Mohammed Al Nimer, Sales Director at EWCF, said, “We are thrilled to have LG UltraGear™, a pioneer in gaming technology, as a Main Partner of the Esports World Cup. The EWC is the ultimate platform for brands like LG UltraGear™ to connect with a passionate and expanding audience at the heart of competitive gaming. This partnership exemplifies our commitment to creating meaningful collaborations that enrich the fan experience.”

YS Lee, Vice President and Head of the IT Business Unit of LG Business Solutions Company, added, “Sponsoring this monumental event allows us to showcase the pinnacle of gaming monitor technology. We are proud to be at the forefront of the EWC, demonstrating our state-of-the-art innovations on a global stage.”

LG’s commitment extends beyond the tournament itself. The entity will host interactive booths at the EWC, allowing fans to experience the same gaming monitors the professionals use. This initiative reflects LG’s dedication to fostering a vibrant, engaged esports community.

This partnership between the global esports championship and LG UltraGear marks a significant stride forward for the global gaming landscape. With cutting-edge technology and a dedication to the community, both organizations are poised to elevate the esports experience for players and fans alike.

LG UltraGear is the premium gaming monitor brand from LG Electronics, a South Korean multinational giant founded in 1958. Renowned for its wide range of consumer electronics, LG’s premium line of gaming monitors caters to professional and amateur gamers with next-level technology that delivers high refresh rates, rapid response times, and stunning visuals.

The world esports tournament has already announced partnerships with adidas, KITKAT, Barn’s Coffee and Sony Group Corporation, solidifying an impressive roster of supporters.

The Esports World Cup is the premier international esports tournament, featuring competitions in 22 of the world’s most popular online games, including League of Legends, Overwatch, and Fortnite. This year’s edition promises to be the biggest and best yet, transforming Riyadh into a global hub for esports enthusiasts. Held within Boulevard City, elite esports clubs will vie for a share of a staggering $60 million prize pool, the largest in esports history.

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