Badminton World Federation announces foundit as official talent partner

The BWF will leverage foundit’s extensive platform to connect its athletes with a wider range of professional prospects.

The Badminton World Federation (BWF), the international governing body for the sport of badminton, has announced a new partnership with the leading talent platform, foundit.

The partnership will see the talent discovery platform serve as the official talent partner for a total of twenty major badminton championships throughout the year, including prestigious events like the Thomas & Uber Cups, All England Open, Malaysia Open, Singapore Open, and India Open. This extensive reach positions the talent acquisition platform to significantly expand its brand awareness and connect with a diverse talent pool.

This strategic collaboration is poised to benefit both organizations. The recruitment platform gains access to a passionate global audience of badminton fans, potential employers, and talented athletes seeking career opportunities. The BWF will leverage foundit’s extensive platform to connect its athletes with a wider range of professional prospects.

The talent-sourcing platform further demonstrated its commitment to badminton by announcing its intention to partner with grassroots academies and badminton players from India and Southeast Asia. This initiative reflects foundit’s dedication to nurturing talent from the grassroots level to the elite ranks.

Speaking about the partnership, Sekhar Garisa, CEO of foundit, said, “This partnership is a testament to foundit’s unwavering commitment to enabling and connecting the right talent with the right opportunities. Badminton’s immense popularity in our core markets, particularly among young professionals, makes this partnership a powerful tool for engaging with the millions of job seekers and recruiters across the markets.”

Commenting on the association, Thomas Lund, Secretary General/COO, BWF, said, “We are thrilled to partner with foundit, a leading talent platform that shares our passion for excellence and talent development. Badminton is a sport built on dedication, hard work, and the pursuit of success — values that resonate deeply with foundit’s mission. By joining forces, we aim to inspire individuals to reach their full potential and make a lasting impact in their careers.”

foundit, formerly Monster, is a leading talent platform in India that connects job seekers with a vast pool of opportunities. With over 500,000 job openings across various industries and experience levels, it caters to both freshers and experienced professionals. foundit also offers resources for job seekers, including career tips and resume-building assistance. The platform is accessible through its website and mobile app, making it convenient for users to search for jobs on the go.

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