Mumbai Indians (MI), the Women’s Premier League (WPL) team, have announced a new partnership with Rexona, the Australian deodorant and antiperspirant brand owned by Unilever.
As part of the agreement, Rexona has become an associate partner of the Mumbai-based franchise.
The partnership will include various activations and initiatives, including branding on team jerseys, social media collaborations, fan engagement activities, and more. Both brands are committed to making this a successful and impactful partnership.
Rexona is a leading deodorant and antiperspirant brand owned by Unilever. With a presence in numerous countries, Rexona is known for its innovative products that provide long-lasting freshness and protection. The brand is committed to empowering individuals to move with confidence. The brand has recently joined hands as a partner with Premier League clubs such as Manchester City and Chelsea FC.
Mumbai Indians went into the 2025 WPL auction with a clear strategy, looking to bolster their squad with some key players. They successfully acquired some promising talent, including young Indian all-rounder G Kamalini, showing their commitment to nurturing emerging players. With a strong core of retained players and some exciting new additions, MI will be a formidable force in the upcoming WPL season. They face their first match against Delhi Capitals on February 15 at Kotambi Stadium, Vadodara at 7:30 PM IST.