West Ham United, the Premier League (PL) club, have solidified their partnership with the global tyre manufacturer, Tomket Tyres.
The renewed agreement is aimed to further elevate the brand’s reach and engagement with the Hammers’ passionate fanbase.
Since their initial collaboration, Tomket Tyres has significantly benefited from West Ham’s extensive global following. The partnership has provided invaluable brand exposure, reaching millions of fans worldwide.
Commenting on the renewal, West Ham United’s Chief Commercial Officer, Nathan Thompson, said, “We are proud to continue our partnership with Tomket Tyres. Over the past twelve months the partnership has exceeded both our expectations and the focus now moves to ensuring that we continue to provide a global platform for Tomket Tyres to grow their brand whilst providing an exceptional matchday environment when they are hosting their customers and prospects.
“The positive feedback received showcases the importance of creating bespoke matchday experiences tailored to our partners’ requirements, and we are excited to continue crafting even more lasting memories for Tomket’s global customer base.”
Radek Grill, CEO and Founder of Tomket Tyres expressed his enthusiasm for the continued partnership, “Renewing our partnership with West Ham United is a testament to the positive impact it has had on our brand. We are excited to build on this momentum and continue connecting with our customers and the passionate West Ham United fanbase.”
Nathan Gould-Martin, Global Director of Tomket Tyres, added, “I am delighted that our partnership with West Ham United is continuing for the 2024/25 campaign. West Ham United have been a key driving force behind Tomket Tyres’ global outreach, and we look forward to another successful year together.”
The renewed partnership sees Tomket Tyres expand its presence within West Ham ecosystem. The brand will gain increased visibility through pitchside advertising, digital platforms, and enhanced hospitality experiences.
Tomket Tyres, a leading Czech Republic-based tyre manufacturer, has experienced rapid growth since its inception in 1997. With a presence in over 60 countries, the brand offers a wide range of high-performance tyres, catering to various driving needs.
The Hammers are placed 13th in the Premier League (PL). Their next match is against Fulham Football Club on September 14 at 7:30 PM IST.