The media company, Warner Bros. Discovery has signed broadcast rights extension with the US Open in 45 regions around Europe, including exclusive access in 42 areas (USTA), following agreeing to a five-year contract with the United States Tennis Association.
In addition to live television coverage during the competition on Eurosport 1 and 2, the agreement contains live and highlights rights, making every match on every court streamable on Discovery+ and the Eurosport App. Additionally, markets like the Nordics will have the choice of airing the top matches on Warner Bros. Discovery’s FTA channels, significantly extending the competition’s reach.
After initially airing the tournament in 2001, the renewed arrangement has allowed Eurosport to continue its affiliation with the year’s final Grand Slam beyond 25 years. Including over 720 hours of live tennis programming annually throughout all platforms, Warner Bros. Discovery, the “home of tennis,” broadcasts more live action than any other sports broadcaster, which contains every Grand Slam, the Association of Tennis Professionals (ATP) season in 10 markets, the Laver Cup, and every Olympic tennis match.
Trojan Paillot, VP, Sports Rights Acquisitions and Syndication, Warner Bros. Discovery Europe, said, “As the undisputed ‘home of tennis’, our brand is synonymous with the sport. Over the past 25 years, we have brought some of the most memorable moments in US Open history to fans while consistently growing tournament viewership across Europe. As a trusted partner to the USTA, we have developed a proven strategy to harness the full scale of our channels and platforms to screen coverage to the widest possible audience.
“This combined with our unrivalled tennis expertise, technology and storytelling ability means we offer fans a deeper and more engaging viewing experience year after year. We look forward to further extending our relationship with this historic tournament to enable us to unlock the power of tennis for viewers across our markets to enjoy”.