The professional table tennis league in India, Ultimate Table Tennis (UTT) has announced its partnership with the Indian media broadcasting entity, Viacom18.
Following the partnership, Viacom18 has been named the exclusive media partner of this marquee tournament, which will be held from July 13 – 30, 2023, at the Balewadi Sports Complex in Pune.
Experience #UltimateTableTennis action everything, everywhere, all at once 🤩— Ultimate Table Tennis (@UltTableTennis) May 24, 2023
📺 – Sports 18
📱- Jio Cinema
🗞️ Read more – https://t.co/8w1TEPNL7O #TableTennis #TheRallyContinues | @JioCinema pic.twitter.com/iEtT363VKI
Speaking of this new association, Niraj Bajaj, Co-Promoter of Ultimate Table Tennis, said, “The partnership with Viacom18 signifies a notable milestone for the growth of UTT and will offer the supporters unprecedented access to high-quality action from the upcoming season. We will work together to amplify the league’s prominence and thrill, to highlight the exceptional abilities of our players.
Hursh Shrivastava, Head of Strategy, Rights Acquisitions and Partnerships, Viacom18 Sports, said, “We are focused on offering our fans with the most exciting sports action and table tennis combination of fast-paced and skilful gameplay makes it one of the most visually captivating sport. With Ultimate Table Tennis, we bring the thrill of world-class table tennis action to sports fans in India on JioCinema and Sports18.”
Vita Dani, Co-Owner of UTT, commented, “We have seen impressive growth of the sport and a rise in its popularity with the first three seasons. And now, with Viacom18 as our official broadcast and streaming partner, I am certain that we will attract new fans who can be guaranteed a new and modern viewing experience.”